 | On: 03/22/2012 Views: 2285
This seminal article on value disciplines is a MUST read. It discusses the basis of competitive domination: differentiated value! Those who define it, deliver it and take it out of their competitors' reach win. Hands down. |
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| On: 05/21/2009 Views: 1677
What is the lifetime value of a "customer"? Use this simple but powerful toolkit to get an answer. |
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| On: 05/21/2009 Views: 1295
Managing for customer lifetime value is a wonderful ambition but remains a pipe dream for most companies. |
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| On: 05/21/2009 Views: 1246
What is the impact of customer retention efforts on Customer lifetime value? Read On... |
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| On: 05/20/2009 Views: 656
Despite good intentions, what retailers deliver is not always what shoppers want. Bringing customer insights into everyday operational decisions can help retailers close the gap. |
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| On: 05/19/2009 Views: 618
Customer service can make all the difference in a commodity market such as retail. This key differentiator is often ignored. This article provides an important reminder. |
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 | On: 09/25/2009 Views: 401
A look at some of the often overlooked benefits of conferencing services to different levels of an organization. |
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