Case Study: Adoption of eBusiness Within a Large Multinational
October 7, 2008 – 8:28 am By: admin Views: 2061
This paper presents the results of a case study into the management of change from e-business adoption by a globally distributed mining company. The case represents a large buyer organisation’s perspective on participation in an e-marketplace for the mining industry. Detailed case study analysis identified the facilitators of change essential in overcoming the barriers to B2B e-marketplace adoption.
Tags: B2B e-marketplace, B2B e-marketplace adoption, ebusiness adoption, ebusiness case study
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Alan