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What is eStrategy?

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e-Business is the business use of the Internet. The “use” results in a “business benefit” such as higher revenues, reduced costs or reaching an underserved market. “Internet” includes all technologies and applications enabled by the Internet.
 
e-Strategy is an iterative process to create and/or modify an organization's business model for eBusiness:
 
  • It is a process not a point in time event
  • It is iterative - success comes after multiple - do and learn – cycles
  • The key is the creation/modification of the business model not designing websites to address business requirements
    • The former focuses on the business
    • The latter focuses on integrating emerging technology; that is the purview of IT Strategy
  • e-Strategy sets direction for the entire organization
    • It is one and the same as the "business" strategy. If one must, then eStrategy is a subset of business strategy
    • It is not "IT Strategy" for the internet. Much like business strategy drives IT Strategy, eStrategy drives IT Strategy
    • eBusiness affects the entire organization so the focus of eStrategy is on the entire business not on creating a new distribution channel or creating a customer portal or targeting a new internet based market segment
    • eStrategy focuses on creating maximum value not on creating revenues or reducing costs through the internet
eStrategy helps create shareholder value. In other words, it helps identify the "new" business model to compete in the "new" world that now includes the internet based ecosystem
  

e_Business 101


Primer on Web 2.0?

By: Sourabh Hajela On: 02/16/2010
Source: JISC First Published: 2007 Views: 224 Comments: 0

Web 2.0 definition and in depth introduction to concepts surrounding it.

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Category: Features,Downloads,e-Business,eBusiness 101,Social Networking

What Is Web 2.0?

By: Sourabh Hajela On: 02/16/2010
Source: O-Reilly First Published: 2005 Views: 114 Comments: 0

Web 2.0 definition and explanation of the term - this paper sums up the learnings of Web 2.0 conference that started it all.

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Category: Features,Downloads,e-Business,eBusiness 101,Social Networking

e-Business Basics

By: Sourabh Hajela On: 09/08/2009
Source: Alberta Businesslink First Published: 2006 Views: 377 Comments: 0

This paper provides a primer on e-business.

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Category: Downloads,e-Business,eBusiness 101

e-Business Basics - Distribution and Fulfillment Strategies

By: Sourabh Hajela On: 09/08/2009
Source: Alberta Businesslink First Published: 2006 Views: 348 Comments: 0

This paper provides a primer on Distribution and Fulfillment Strategies for E-Commerce.

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Category: Downloads,e-Business,eBusiness 101,eBusiness Operations,Distribution and Fulfillment

e-Business Value - Metrics that Matter

By: Sourabh Hajela On: 09/01/2009
Source: NetGenesis First Published: 2000 Views: 826 Comments: 0

  This paper presents key metrics to evaluate the performance of your e-business in pursuit of business value. More importantly, it connects them to the key concept in e-business - customer lifecycle. MUST Read!

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Category: Features,Downloads,Research,e-Business,eBusiness 101,eBusiness ROI/Value

Business-to-Business (B2B) E-Commerce Basics

By: Sourabh Hajela On: 09/08/2009
Source: Alberta Businesslink First Published: 2006 Views: 344 Comments: 0

 This paper provides a primer on Business-to-Business (B2B) E-Commerce.

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Category: Downloads,e-Business,eBusiness 101,eBusiness Model,B2B

Introduction to eBusiness

By: Sourabh Hajela On: 06/07/2009
Source: Unknown First Published: Unknown Views: 372 Comments: 0

This is an excellent presentation on eStrategy - what is it and how to formulate it. However, the best part is the case studies on IBM, Charles Schwab etc. that are used to present concepts. Let the professor take you on the eBusiness journey...

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Category: Downloads,e-Business,eBusiness 101,e-Business Case Study

Using the Internet as a Strategic Tool

By: Sourabh Hajela On: 06/07/2009
Source: Blackbaud Consulting Services First Published: 2008 Views: 335 Comments: 0

Integrated eBusiness Strategy

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Category: Downloads,e-Business,eBusiness 101,eBusiness Strategy

Why Michael Porter Is Wrong about the Internet

By: Sourabh Hajela On: 06/07/2009
Source: Don Tapscott First Published: unknown Views: 255 Comments: 0

"The Harvard strategy guru errs when he says partnerships erode competitive advantage, the author contends. Instead, they are now central to business success." Huh?

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Category: e-Business,eBusiness 101,eBusiness Strategy,Strategy+Business,Downloads

Strategy and Internet

By: Sourabh Hajela On: 06/05/2009
Source: Michael Porter First Published: 2001 Views: 265 Comments: 0

"Many have argued that the Internet renders strategy obsolete. In reality, the opposite is true," argues Michael Porter. Read this seminal paper, again, for the very first time!

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Category: Downloads,e-Business,eBusiness 101,eBusiness Strategy,HBR

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