How Are Marketers Using Social Media to Grow Their Businesses?By: Sourabh Hajela On: 06/02/2009
Source:First Published:Views: 683 Comments: 0
It appeared that this industry report is the bible of social media marketing - one could not take a turn on the social media marketing highway and not run into it. Well, it did not disappoint. This is indeed a good tool for the social media marketer. Read On...
Category: Features,Downloads,e-Business,Social Networking,Research
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Social Advertising Best PracticesBy: Sourabh Hajela On: 11/05/2009
Source:First Published:Views: 271 Comments: 0
These best practices are designed to help create a social marketing program that leverages the medium effectively without creating a legal and ethical nightmare for you. Read On...
Category: Editor's Choice,Downloads,e-Business,e-Business Issues,Privacy,eMarketing,Social Networking
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Six ways to make Web 2.0 workBy: Sourabh Hajela On: 01/28/2010
Source:First Published:Views: 309 Comments: 0
This paper presents the results of a research study conducted by McKinsey to gain insights into the business use of Web 2.0 technologies. Read On...
Category: Editor's Choice,Downloads,Research,e-Business,Social Networking
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What Is Web 2.0?By: Sourabh Hajela On: 02/16/2010
Source:First Published:Views: 123 Comments: 0
Web 2.0 definition and explanation of the term - this paper sums up the learnings of Web 2.0 conference that started it all. Read On...
Category: Features,Downloads,e-Business,eBusiness 101,Social Networking
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Primer on Web 2.0?By: Sourabh Hajela On: 02/16/2010
Source:First Published:Views: 236 Comments: 0
Web 2.0 definition and in depth introduction to concepts surrounding it. Read On...
Category: Features,Downloads,e-Business,eBusiness 101,Social Networking
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