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Author of Digital Content Revenue Models

Digital Content Revenue Models

This paper discusses a framework to understand and implement a monetization strategy for content - why is the traditional newspaper/magazine subscription based business model under threat from digital content? How to overcome barriers created by "free" digital content? How to create a multi-channel monetization strategy for content?
EXCELLENT READ!
 
Author of Digital Content Revenue Strategies

Digital Content Revenue Strategies

This paper analyzes the early efforts of magazine publishers that actively provided online content. This research specifically focused on the relationship between the pursuit of various revenue streams and the impact of these streams on firm performance.

 
Author of The Real Story Behind the Failure of UK eUniversity

The Real Story Behind the Failure of UK eUniversity

In 2000, UK eUniversity was launched to counter the perceived threat from emerging online universities such as the University of Phoenix. By 2004, the $113M venture was on its knees. What went wrong? The author contends that the many reports published in the aftermath do not get to the bottom of this story.
 
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