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Author of Business Use of Web 2.0

Business Use of Web 2.0

 The paper examines the business use of web 2.0 – what is web 2.0 and what makes it different from both business and technological perspectives? What is the value proposition of web 2.0 and how businesses can best leverage it?

 
Author of Creating a Social Media Strategy

Creating a Social Media Strategy

 This paper presents the eight essential elements of a social media strategy and policy.

 
Author of Social Media Benefits and Concerns

Social Media Benefits and Concerns

Results of a workshop to identify benefits and concerns related to social media

 
Author of Step by Step Guide to Create a Social Community

Step by Step Guide to Create a Social Community

 This step by step guide to creating a social community teaches you how to successfully plan, build and launch an online community built for your constituents.

 
Author of Social Networking Strategy

Social Networking Strategy

 A quick guide to social media strategy answers the simple question: is social media for my business?

 
Author of Social Media Marketing Best Practices

Social Media Marketing Best Practices

 This presentation describes the social media marketing best practices at an educational institution - lessons can be applied to any industry.

 
Author of Social Networking and Its Effects on Companies and Their Employees

Social Networking and Its Effects on Companies and Their Employees

This research reviews the use of social media networks by people while on the job. This use is of concern to some employers. This research recommends that instead of banning the use of social media, employers are better served using it for work!

 
Author of Social Media Toolkit

Social Media Toolkit

This social media toolkit provides guidelines for the use of social media in the workplace - to maximize business value and minimize risks. The toolkit discusses 1) social media policy 2) Web 2.0 legal issues and concerns, and 3) guidelines for employees

 
Author of Using Social Media for Human Resources

Using Social Media for Human Resources

How do HR professionals and HR consultants use social media and Web 2.0 technologies? A survey of HR professionals found that many of them are fully aware of the potential of these technologies. However, opportunities exist to improve their knowledge and experience.

 
Author of Creating a Social Media Strategy

Creating a Social Media Strategy

This article discusses social media and discusses the five key elements of a social media strategy.

 
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