How to Use Big Data
This research explores how far along companies are on their big data adventure and how they can best exploit big data for shareholder value.
Documents are in common file formats such as Microsoft Word (doc), Powerpoint (ppt), Excel (xls,csv,xlsx), and Adobe pdf.Download
| This white paper discusses the use of big data to improve marketing effectiveness - better targeting and cross channel optimization. Great discussion for CIOs on how to support the marketing function with big data.
| This book is written from the perspective of big data implementation. It defines big data, and then gets busy with practical considerations in its deployment and use. An excellent resource for the CIO who wants to not just understand the promise of b...
| This presentation introduces Big Data, discusses its value, and applicability, and discusses implementation considerations such as technologies involved.
Posted on 04/16/2013 by