Introduction to Network Economics

  • November 28, 2018
  • Expert Editor - IT Management

This presentation discusses network effect and their use in e-business strategy - create competitive differentiation and barriers to entry. How to create switching cost for customers? what are the key concepts in network economics and lock-in? how to calculate switching costs? what are the different types of lock-ins and some examples of business lock-in? (19 Slides)





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