Communicating Value in Service Pricing
This article discusses the implications of pricing services and proposes a framework that reconciles pricing with customer perception of value.
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This paper discusses the benefits from implementing information technology service pricing. This paper discusses an approach to develop costs and pricing model in a shared IT services environment. This presentation discusses implementing effective pricing strategy for services, describes revenue management and details putting service pricing into practice. The principles can be adapted for IT as a business - internal services organization. This presentation discusses pricing for services. The lessons here are applicable to pricing for information technology services as well. Of late, there is a lot of emphasis on IT ROI. While this is commendable, extending this argument to convert the IT Organization into a profit center is taking it to another extreme. For example, are HR, finance, and marketing profit centers? Why no... This whitepaper discusses various price models for information technology (IT) services which can be used in a chargeback framework, and/or to run IT like a business. Very good discussion! This paper discusses the two steps needed to optimize pricing - and maximize value delivery - namely, understanding strategic pricing parameters and leveraging tactical pricing opportunities. Good discussion for IT as a business for the lessons apply... This paper discusses different factors and models used to price products and services - the general discussion can be used to create a pricing model for IT products and services. This white paper discusses unit of work model pricing model for application services - identifying, measuring and pricing units of work is described for outsourcing work that can be adapted for an internal IT organization run as a business as well. This presentation discusses a research study into pricing objectives and methods used in the service sector in Greece. It includes a good discussion on the different pricing objectives and methods before applying them to the service sector it studied... This presentation discusses the key pricing strategies used by companies to create competitive advantage and realize business value. Although not directly related to IT pricing - as IT is an internal function not an independent business - it has less... This presentation discusses pricing strategy - what is price competition? what is value pricing? how to price for market entry? how to leverage discounts? what are the legal implications of pricing. The presentation was created for marketing managers... The authors make a case for value driven pricing for professional services first analyzing the costs of ineffective pricing and then the key elelments of a profitable pricing strategy for professional services. The paper also introduces a framework f...
Posted on 04/23/2012 by